BFW Sip & Swap

boston fashion week swap 2011


a celebration of fashion + technology in the hub

with OpenRunway, 9Tailors + Boston Tweetup

Thursday September 29th, 2011
6 to 10 pm

Microsoft NERD Center
One Memorial Drive
10th Floor
Cambridge, MA

Go here for tickets!


6 to 7 pm
Registration opens & clothing donation window for the Swap.

6 to 7:45 pm
Sip on complimentary beverages from our bar sponsor while networking & tweeting with local fashion bloggers, editors, designers, social media mavens & startups. Social media & door prize contests begin. (10th floor)

8 pm SHARP
The clothing swap begins on the main floor (8th floor) and it’s a mad dash to find the best items from other Bostonians’ closets — along with brand new items hidden throughout the swap like buried treasure, donated by local sponsors.

8:30 to 9 pm
“Shop” our local fashion startup marketplace with demonstrations from a dozen mass-customization, e-commerce, shopping sites & mobile technology based in New England while noshing on complimentary snacks from our food sponsor.

9 to 10 pm

Fashion blogger/editor runway show featuring Swap Style — outfits created completely on-site during the night from clothing & accessories found at the Swap — sponsored by and MC’d by our media sponsor, followed by a few words from each of the local fashion startups and sponsors participating in the night’s event.


Microsoft NERD Center

The Microsoft New England Research & Development Center (NERD) is a research and software innovation campus located in the heart of Cambridge. The NERD vertical campus spans two buildings with its primary presence and conference center located at One Memorial Drive and a recently renovated and expanded space located at One Cambridge Center. NERD is home to some of Microsoft’s most strategic teams. NERD has also become a hub of activity for the local tech community and has hosted more than 800 events and welcomed more than 60,000 visitors during the past two years. Visit us at, follow us on Twitter or attend one of our upcoming events.

See you there!

  • Keesha

    Where can I locate the pictures from the event?

  • Anonymous

    Hi Keesha,nnYou can browse all the photos from the BFW Sip & Swap on our Facebook page: nn #swaplove, nMelissa